Success stories

Optimization of the distribution structure in the growth scenario

27. May 2022, Reading time: 1 min 41 second

PORTA MÖBEL is one of Germany’s largest furniture companies with over 8,000 employees in Germany. To optimize its distribution structure, the company enlisted the support of MALORG Consulting, which in particular reviewed and evaluated alternative location scenarios for handling imported goods.

Optimierung der Distributionsstruktur im Wachstums-Szenario
  • Customers Porta
  • Sectors: Trade and e-commerce
  • Consulting fields: Strategy

Project details

  • Review of alternative location scenarios for handling imported goods
  • Comparison of one- and two-tier distribution structure
  • Evaluation of the impact of different SLAs on the route planning of distributing vehicles
  • Analysis of the inbound structure
    • Analysis of the current supply of the locations from the North Sea ports
    • -Evaluation of alternative handling options for imported goods to supply the regional site
  • Network expansion due to growth
    • Evaluation of the scalability of the current distribution structure
    • Identification of weaknesses in regional coverage
    • Determination of potential regional locations in the growth scenario while adhering to defined accessibilities (travel time)
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